AS-GRTD - AS in Graphic Design & Digital Marketing

1. Create professional visual designs using industry-standard tools and principles. Students will apply foundational design concepts—including composition, color theory, typography, illustration, photography, and digital imaging—to produce visually effective graphics and multimedia content for print and digital platforms.

2. Develop integrated marketing and advertising materials that align with strategic objectives. Students will use marketing, advertising, and branding concepts to design promotional content that communicates effectively with target audiences and supports organizational marketing goals.

3. Demonstrate professional communication, technical proficiency, and portfolio readiness. Students will apply design software, photography tools, web design skills, and multimedia techniques to complete projects, collaborate professionally, and assemble a cohesive digital portfolio that reflects industry standards and creative competency.