Subject Code
MAR
Course Number
2011
Course Title
Intro To Marketing
Course Description
An introductory course in the field of marketing including a look at marketing as it exists in our economy today. Consideration of the market, the product, distribution channels. Special emphasis on the study of human behavior in marketing promotion.
Semesters Offered
Fall, Spring
Prerequisite(s)
Knowledge of basic computer and keyboarding skills are strongly recommended.
3
Number Of Repeats
1