MAN 4720 - Strategic Planning and Management

3 Credit Hours
(Spring)

This course addresses the integration of organizational functions to achieve competitive advantage and organizational harmony through strategy formulation, implementation and evaluation. Activities include case studies and a strategic planning simulation. Topics include change theory, decision-making, planning models, and strategic planning processes as applied in a variety of business settings, units, and functions.

Prerequisite(s): Upper division standing and successful completion of GEB 3031 and MAN 3052. Knowledge of basic computer and keyboarding skills are strongly recommended.

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